Services · Consulting

You didn’t build a business. You built yourself another job.

You can out-work anyone in the room, that’s the problem. Every hour you spend being the best operator is an hour you’re not spending on the one thing that actually grows this: letting it run without you.

20 minutes, $199 flat Written plan in 5 business days Trades & professional firms

Two ways in

Same twenty minutes. Two different first questions.

Marketing used to be booked on its own. It runs through this call now, so there is one form, one price, and a toggle at the top of it.

Business consult

Where the money stops

Opens on pricing, process and delegation: what you charge against what the job really costs you, and which hour to hand off first.

$199.00 · 20 minutes
Book the business consult
Marketing consult

Why they call the other guy

Opens on the one true reason a customer picks you, then on every place that reason is missing: the quote, the follow-up, the first search.

$199.00 · 20 minutes
Book the marketing consult

Both end the same way: your fixes ranked by payoff, in writing, within five business days. Not sure which one? Book the business consult and say so in the first minute. We start wherever the money is.

“Twenty minutes and he told me the thing my accountant has been too polite to say for three years. The list showed up on day four. I did the first two items and raised my install price that same week.”

Founding account, exteriors. Placeholder voice, replaced with real ones as they land.

What we're good at

The big-company playbook, pointed at your shop

Billion-dollar systems

Operating structures the largest firms in your industry run on, cut down to a company your size. Same logic, none of the head count.

Operators, not analysts

We have run service businesses and we buy them. You get the questions a buyer asks about a company, not the ones a consultant bills for.

Pricing, process, delegation

That is where the first fixes usually sit. If software is your bottleneck we say so, and if it is not, we do not sell you any.

Tap anywhere
Business is like chess. Most of these moves have been played before, on bigger boards.

What you get

A 20-minute call to find what's holding you back

You say where the business is stuck. We ask the questions that find the constraint, and you leave the call knowing which fix pays first. The written version follows.

$199
  • 20 minutes, one to one, in a private video room
  • Your fixes ranked by payoff, in writing, in 5 business days
  • No retainer, no packages, no second invoice

One call, paid once. Nothing renews.

Who it's for
One truck, small & stuck

You're doing everything yourself

The first steps off the tools: what to hand over first, what you are pricing below cost, and what to stop doing this month. Without gambling the business to get there.

Twenty trucks, big & leaking

Already scaled, still bleeding

We go looking for the leaks: software you pay for twice, jobs quoted off an old rate, and the office hours nobody has ever costed into a price.

Tap anywhere

Roughly how the twenty minutes go

  1. 0:00
    Where the money comes fromYour services, your prices, and which jobs you would take again if you could pick.
  2. 0:04
    Where the week goesThe hours you spend inside the business, named out loud, one at a time. This is usually the uncomfortable part.
  3. 0:10
    The constraintOne thing is holding the number down. We name it and say why it is that one and not the other three.
  4. 0:16
    What you do MondayTwo or three moves, ranked by payoff, with the first one small enough to start this week.
  5. +5 days
    It arrives in writingThe same ranked list in an email you can forward to whoever does the work. Within five business days.

Then nothing. No follow-up sequence, no proposal, no renewal. If you want any of it built with you, that is scoped and quoted on its own, and none of it is part of the $199.

When you pay: your time is held, a private video room is created, and the link plus a calendar file are on screen straight away. Save the link. It is not emailed to you.

Book your session

1 Your details 2 Pick a time 3 Pay $199
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Card payment through Stripe. One charge, nothing renews. Your private video room link appears here the moment it clears.

A business you cannot leave is a job with worse hours.

Every fix we rank on the call points at the same thing: the business running a full week while you are somewhere else, and the number not moving when you are.

If you want to go further

The call gives you the plan. This is the work that can follow.

Things we may recommend on the call and, if you want, build with you afterward. Each is scoped on its own, and none of it is part of the $199.

  1. Ride along with your crew and job siteWe watch how the work actually happens, not how the org chart says it does.
  2. Sit inside your customer engagementFrom the first phone call to the final invoice, where you win people and where money slips out.
  3. Open the books and the dataWe go through your numbers and find the money already sitting on the table.
  4. Turn each fix into a systemSimple enough to hand a new hire on a whiteboard, or to sharpen the crew you already have.
  5. Walk you through the money of hiringOne truck to six, three jobs a week to nine, without betting the business to do it.

Five business days later

Three moves. The first one is small on purpose.

It arrives as an email, not a deck. Forward it to whoever does the work and they can start without you translating anything first.

  • Ranked by payoff, so the order is the recommendation
  • Each move written as an instruction, not a theme
  • No login, no portal, no attachment to chase
Email · your ranked fixes
  1. 01
    Put a minimum on any job under two hours The short calls absorb the drive both ways and nothing on the invoice pays for it. Start this week
  2. 02
    Hand the first phone call to one person You are the bottleneck on the only conversation that decides whether the job happens at all. Inside a month
  3. 03
    Requote the two services still priced off last year's material cost Both are still selling every week. That is the tell: they are cheap. Before next season
Example wording, so you can see the shape of it. Your three come from your own call and your own numbers. No result is promised.

Every number, in one place

What the call costs, and what it does not.

Consulting pricing is usually a maze on purpose. Here is the whole of ours, including the lines that are zero.

What it isWhat it costs
The call. 20 minutes, one to one, in a private video room.$199.00
Your fixes ranked by payoff, in writing, within five business days.Included
Renewals, retainers, monthly packages, onboarding fees.$0.00
A second call later, if you decide you want one.$199.00
Anything from the list above that you want built with you.Scoped and quoted on its own
The Servora software, if you decide it is worth having. Separate purchase, see the contractor software pricing page.From $39.99/mo

The $199 is a one-time charge. It does not create a subscription and there is nothing to cancel afterwards.

Straight answers

Asked before every consult

Why is it only $199?
Because we are not selling you a retainer. Twenty focused minutes with someone who has run one of these businesses beats a 90-minute discovery call and a glossy deck. If the call is worth it, you will come back on your own.
What do I actually walk away with?
Your fixes, ranked by payoff, in writing, within five business days. Not a binder. A short list you can act on Monday.
Is this a sales pitch for the software?
No. If software is your bottleneck we will say so. Most of the time the first fixes are pricing, process, or delegation, and we tell you that straight.
What should I have ready?
Nothing formal. Know your numbers roughly, and be honest about where your days actually go. The call works on truth, not paperwork.
What if you cannot help me?
Then we say so on the call and point you at what you actually need. Wasting your $199 would cost us more than it earns.
Business consult or marketing consult, what is the difference?
Same twenty minutes, same $199. The business consult starts with pricing, process and delegation. The marketing consult starts with the one true reason a customer picks you over the shop down the road. Marketing runs through this call now, so it is the same booking form with the toggle switched over.
What happens the moment I pay?
Your time is held on our calendar, a private video room is created for you, and the link is on screen straight away with a calendar file beside it. Save that link. It is not emailed to you.
Do I have to buy the Servora software to book a call?
No. The call and the software are separate purchases. If you want the software afterwards it starts at $39.99 a month, and every number is on the contractor software pricing page. Nothing on this page signs you up for a subscription.

Ready now? Book your session. Thinking about an exit instead? Start there.

The call is twenty minutes. The problem has been there longer.

Pick a time, pay the $199, and you are in a private video room with someone who has run a business shaped like yours. If we cannot help you, we say it on the call rather than after the invoice.

Would rather look before you talk to anybody? Leave your name, email and phone on the demo page and the walkable product tour opens straight away in your browser. It is a replica of the contractor console, the client portal and the subcontractor portal, running on a fictional roofing company. It holds no account and nothing you do in it is saved.